Companies See Mobile Games Development As a Profitable Business Option

Mobile games have become a craze among mobile users and because of the sudden surge in the overall mobile users, companies are moving towards getting different sorts of mobile applications developed for their business. What is noticeable is that these games not only keep customers engaged but it also are a great means of advertisement. A number of companies have taken initiative to develop sport applications specifically customized for their target customers or loyal customers so as to keep them engaged with the company. Brand image of the company gets stronger with the use of the particular game launched by the company.

To beat competition and move faster in terms of technology adoption as well as customer engagement, mobile application and mobile games are the perfect solution. Games have always been addiction; longer use of games means more engagement and quicker advertisement at a meager cost. For example, car companies are developing car race games targeting certain customers. Companies find an easy way to keep customers happy and gain from the quicker means of advertisement.

Mobile games development companies are also coming up with creative solutions for businesses to help them achieve the objectives. They provide mobile games development services for all the major platforms. Most common platforms are Android, IOS and BlackBerry. These three platforms have taken smart phones to a different level.

Companies outsource Flash application development services, 2D application development services and Android application development services to the expert and experienced mobile development companies because of their affordable cost, creativity and innovations in the respective domain. These companies are expert in making cost effective and efficient mobile games of all sorts. Multi-player games, action and adventure are most common and popular among the users. Hence, companies are developing these kinds of games based on their market analysis. Irrespective of age, everyone is busy with some sorts of applications on their mobile to pass time while traveling and waiting. Mobile games come as a perfect solution to them. They can easily pass their time playing games on mobile.

To advertise movies or a certain products, companies creatively design specific sports applications matching the attributes of the products, like Karate Kid application was launched before the launch of the movie to make the application popular among kids. The strategy worked and the movie was a grand hit. Companies need to hire efficient mobile games developers or dedicated iPhone or iPad application developers for innovative sports applications for your company.

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Opportunities Available for Mobile Game Developers

The sales of smart devices are rapidly increasing in the world. Interestingly, a large number of them are sold due to gaming and the numbers are increasing every year. Playing on tablets such as iPad and Samsung Galaxy Tab 2 are more convenient than phones, due to the larger screen size. As per statistics, the smartphone game sales on just iOS and Android during 2009 comprised almost 19% of the market. Two years hence, it climbed up to 58% and is currently at the top of the apps market, generating expected revenues in excess of $8 million for 2013 and almost double for the next year. One can observe several new mobile game developers joining communities of gaming every day.

A common platform that is used for creating play software is Unity, which also has an SDK. The latest version of this is Unity 4, through which high quality games are made in lesser time and cost as compared to previous versions. Mobile game developers can use this software both for iOS and Android Operating Systems. Features worth mentioning in Unity 4 are real-time shadows, multi-screen Airplay and dynamic fonts which creates an entire mobile gaming ecosystem in itself.

There is tremendous scope for mobile game development in the market, as the industry is one of the most lucrative ones in the IT sector. Three years back, during 2010, it earned a total of US$ 800 million. Companies such as Sony are in the market with the Xperia Play (PlayStation phone), on which PlayStation games can be played using similar controls. In addition, Microsoft alsohas released its Windows Phone 7 that can connect to the Xbox 360 console.

Surprisingly, the international mobile gaming community comprises of an audience that is present across ages and not just youngsters. Adults between 50-59 years in the US are common users, closely followed by those in the 30-49 bracket. There is also a mobile game development company which promotes gaming for a socially beneficial cause. As per the demands of modern lifestyle, one is constantly moving around and thereby, s portable smart device with gaming capabilities is most convenient. Of course, it is quite unnecessary and inconvenient to carry an Xbox or a PlayStation console.

Along with gaming, tablets have now also been integrated into the customer service management module. An example of this is the Fiat Caffe across the world, where different features of company cars and services provides can be viewed. These apps actively engage enthusiastic customers at the Caffe. In general, the tablets can be used either to up-sell products and services or to collect feedback about customer experiences with the brand.

Today, there is a huge variety of apps both in the Apple Store and the Google Play store, many of which are for gaming. Some of these are free and some are paid. Bigger screens enable tablets to provide a great degree of fun while playing.

It has been time and again proved that companies which want a better experience from their customers choose to align forces with us, so that they can meet customer expectations in the best possible manner. Our business comes from word-of-mouth. It’s said that ‘You’re only as good as your last job’ and this is what our clients believe in. At Appstudioz, we have understood the need for businesses today to communicate through mobile technology and this helps us in customizing solutions as per client needs

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Mobile 3D Game Development and the Mobile Gaming Experience

Mobile 3D game development is a lucrative portion of the app industry, since it comprises almost 70% of all mobile applications. This growth has been accelerated with the arrival of smartphones and tablets in the world market. Reputed companies that develop such software taking gaming to a new level in this domain through a variety of platforms and with the usage of latest technology.

Market intelligence company Juniper Research explains that as per its recent report, smartphones and tablets would be major devices through which apps will be purchased in the future. As per the company, 64.1 billion smart device game app downloads would take place during 2017, which is much higher than the 21 billion figure that was achieved in 2012. This clearly shows that the mobile sectos is expected to continue growing at a frenetic pace.

Apart from the above, Juniper also anticipates that cloud technology will play a major role in supporting the operations of multi-platform games, as per author Siân Rowlands. These should include a big chunk of 3D games. To provide the best gaming experience, phone device memory continues to rise, resulting in better graphics. Hand-held video game consoles such as 3DS are clearly being affected by the increase in smartphones and tablets. This can be proven by this fact that Nintendo has cut its forecast for 3DS sales by 14 percent.

Through some more statistics, it can be observed that the market for mobile gaming is rising fast. iOS and Android are the main platforms used for the same, followed by others such as Windows. Different categories for gaming are puzzles, platform and tile-based ones, 2D RPG, strategy and racing. Mobile game development companies have experience developers who create J2ME games with the help of their SDKs. Mobile games on this platform are faster than others.

As a general rule, developers need to be aware of the device for which they are creating games and incorporate features accordingly. The game operates on the basis of the processor and its speed, according to which features should be incorporated. Such software creation requires detailed coding to be undertaken at every stage. Testing and debugging are also equally important.

One platform that is commonly used for creation of play software is Unity. With it, cross-platform games for both Android and iOS can be created free of cost. Smartphones, PCs and tablets can also benefit from these software, which was not freely available earlier. Making it free has increased the number of developers for the same.

Due to such accelerated growth, experienced mobile game developers are greatly in demand. Before giving the responsibility of creation to a company, it must be ensured that designers and programmers are adequately trained and have previously worked on gaming development.

It has been time and again proved that companies which want a better experience from their customers choose to align forces with Appstudioz, so that they can meet customer expectations in the best possible manner. Our business comes from word-of-mouth. It’s said that ‘You’re only as good as your last job’ and this is what our clients believe in.

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What Are The Essentials Of Mobile Game Development?

The high inclination of the next generation towards mobile and game app has raised immense opportunity which entrepreneurs are perfectly tapping, and the new game apps are launched in the market daily.

The mobile game development has gone mainstream with the unprecedented success of some of the games like- candy crush saga, angry birds, the clash of clans, and dragons. The apps are not just catching more eyeballs, while it has become a lucrative business that’s generating a million dollars in revenue.

The winning outcomes are not because the businesses have realized the tremendous potential, but the range of mobile game development tools has also made the equal contribution. The advanced tools have shortened the learning curve and made the game development a breeze.

Still, the story is not over.

The reason is if you have come up with a great game app idea, and hired the best mobile game developers team to shape the app idea into reality, doesn’t mean your app will score high on target audience and top the app store charts. To make the excellent game app, there are a few suggestions, game engines and principles in regards to game development that you should consider.

If you feel the urge to create an amazing game experience via a unique game application, stay focused till the end:

(1) Be choosy for the game genre

Over the last decade, the game app industry has evolved and the wide spectrum of games of various genres like- puzzle, scary, casino, racing, card, education, celebrity and pretty more are built. Besides, the game apps are developed using different technologies like- virtual reality and augmented reality to introduce uniqueness in the app.

So, at first decide what’s the genre of the game app you are about to build and then find out the challenges to face when the app development begin. Try to build the game of the genre that’s highly in demand in the market that inch the app closer to success. Also, it gives a rough idea of how much the app will cost to you and how much time it takes to market the app.

It’s preferable to go with a game app which can be built in less time and low budget along with the use of high-level technology to stay synced with modern gamers.

(2) Assess the app idea uniqueness

The app idea you have may be unique for you, but the target users will also find it equally unique is uncertain. Finalize the game logic, gameplay challenges and rewards in the app, and then start analyzing the game app of the similar niche by playing those games. It helps in identifying what are the unique points you have included in the app and that unique value proposition could bring overnight success to the app.

When you zero in all the elements that make your app one-of-a-kind, it’s time to jump onto the mobile app development bandwagon.

(3) Introduce excellent graphics with unreal engine 4

The game app stands out when the graphics and designs are out-of-the-box. Unreal engine 4 (UE4) that’s packed with advanced lighting capabilities provides Cascade Visual Effects editor to add details to the fire, dust, snow, and smoke. The ability of dynamic particle manipulation enables the incredible visual and scenes creation.

The live updating power also saves the iteration time and minimize the editing process to a large scale. Additionally, the unreal engine community provides complete support at every game development stage.

(4) Go with Unity 3D engine

The popular game development engine is perfect for 2D or 3D game app development in a user-friendly environment. The platform export tons of programs and tools that make it easy to develop and deploy the app on different mobile platforms.

The platform’s Pro license, which is available at $75 a month is the best suite for varied developers and let them create stunning visual 3D gaming experience across multiple devices and platforms. The Assassin’s Creed and Temple Run are some of the examples of the games that are built on the top of unity 3D game engine.

(5) Gamesalad- the best fit for novice developers

For the rookie game app developers, building the game apps with coding is quite a task, but with Gamesalad crafting any genre of game has become the matter of hours. With the dragging and dropping of resources through a simple visual editor, the features, sound effect, music, and art can be inserted in no time. Plus, the masterpiece of your art can be shared on a range of the platforms.

This is also used to create the prototype of the future game apps so that a lot of efforts and time can be saved.

(6) Leverage the power of Corona SDK

Engineering the cross-platform apps are all the rage. Corona SDK enables the developers to build elegant apps that work impeccably on multiple platforms such as Android, iOS, Windows, Kindle, tvOS, and Mac OS. The cross-platform development software enjoys the virtue of being used by 300,000 game developers.

It has numerous APIs that allows developers to create beautiful graphics and real-time simulator where the instant changes made become visible on both Mac OS and Windows.

(7) Embrace Marvel to create instant POC

It takes a lot of time for the mobile game development company to design the prototype of the game apps that illustrates the app flow, animations, transitions, and interactions. With Marvel, it’s possible in an hour and the developers don’t need to have the advanced knowledge of tools, platforms, and devices for which the proof of concept they are building.

With simple sketch or photoshop, the prototypes can be created and shared, which helps in getting quick feedback.

Summing it up

Certainly, the game development is not a work of an average Joe. Just the way game app users are selective about the game apps, the businesses also have to be equally selective when it comes to the selection of app idea, game app development tools and app development company to engineer phenomenal experiences.

Do all the necessary research for the mobile game that makes it successful and then couple your game idea with the right set of technology and tools to let the app creates a major breakthrough.

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